Qualitative researchers can use questionnaires to collect data. Suppose a qualitative researcher is interested in the behaviors of physicians that have high ratings of patient satisfaction. The research goal is to identify the behaviors of successful physicians so that these behaviors can be built into the curricula of medical preparation programs. The researcher undertakes a case study and uses three instruments to gather data.
1. First, the researcher gives a likert-scale questionnaire to patients of a select group of physicians to determine the perceived behaviors that lend to higher levels of satisfaction.
2. Second, the researcher reviews video recordings of physician-patient encounters from 10 physicians who have been rated highly by patients in a reliable satisfaction survey.
3. Third, the researcher interviews patients to glean more detail about physical behaviors that improve patient satisfaction.
How might these data be analyzed separately and then triangulated as the researcher presents the results?