case study writing assignment 3

Read: Merenda, Chapter 6 PowerPoint,

Read: TCE 40 Kodak – The Fall of An American Icon

Read TCE 42 Kodak vs Fujifilm

Video: Reeves, Watch and answer questions below prior start of class::How to build a business that lasts 100 years | Martin Reeves

https://www.youtube.com/watch?v=l1fodZNF1GI

3 pages with 1.5 space please, Answer following questions:

  1. TCE 40 Question b only
  2. TCE 42 Question b only
  3. What is a biological eco-system?
  4. What is a business eco-system?
  5. According to Reeves why do some firms last 100 years?
  6. What can we learn about corporate strategy and vitality by studying biological ecosystems?

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