Case Study Presentation And power point

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PRESENTATION ELEMENTS from class lecture.

Identify Stakeholders: exp:

EMPLOYEES

ACTIVISTS/ADVOCATES SIDE OF THE STORY

Secondary: MEDIA

Identify the Decision Making Process & Outcomes:

  • What was the purpose?
  • Who and How were the resources put together?
  • Show statements and discuss
  • OUTCOMES
  • Statements—show and discuss them

Identify Ethical Principles & Philosophies of PR/Decisions

  • Were IABC guidelines met?
  • Letter of the law was obeyed, was it ethical?
  • Were they honest? With the media, with themselves?

Analyze & Evaluate the Solutions (self explanatory)

Presentation (8-12 minutes)

  • Gather links
  • Gather pictures
  • Gather research
  • Think of questions to ask audience maybe choose some from the reflections, but also think of others
  • Is there some sort of activity I could ask my audience to do
  • Put Presentation together in plenty of time to practice, practice, practice.

The Fatal Five

  • Reading slides
  • Too long, too much information
  • Lack of interaction
  • Lifeless presenters
  • Room/technical problems

Fixing it

  • Find ways to get audience members involved
  • Learn how to really organize your material
  • Be confident behind the podium
  • Spend more time preparing for the presentation
  • Learn how to create more compelling visuals

PowerPoint is your Friend

  • Say the words, Show the pictures
  • Use style to convey substance
  • Unify elements to create a visual hierarchy
  • Discover your inner designer

Why study cases?

Examine practices in business environments

Learn from successes and mistakes

Opportunity to analyze decision making step-by-step

Expand knowledge of strategies and tactics

Identify the Problem

Learn about the organization; write an issue statement

Identify key stakeholders

Identify the decision making process and outcomes

Identify the ethical principles or philosophies

Analyze and evaluate the solutions

Would you have done anything differently?

* Steps in understanding
the case




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