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The fact that Pinterest makes it their priority to stay updated with their policy is commendable but they do not make the changes fully aware to users I believe pose a policy issue. In the policy statement Pinterest allude to changing policies from time to time and posting the changes on their page but if the changes are significant they would provide notice or get the user’s consent but I believe significant or not should matter. They should make the users aware despite the significance of the changes. The Pinterest policy state that if a user is still using the service after the policy takes effect then the user agrees to the policy which seems to be a little misleading. But I believe that every other platform has the same wording in their policies because most of these platforms are connected with the sharing of information (Pinterest, n.d.).
Though Facebook and twitter have a high marketing ability, Pinterest is 100 times more spreadable than a tweet or lasts longer than a post on Facebook. I would recommend Pinterest as a platform to Padgett-Beale’s department because when a company joins for a business account, they receive added marketing features to promote the company’s brand. Business utilizing the business account benefits from educational marketing material which teaches how to maximize its effectiveness for business marketing through interactive workshops connecting to a larger audience, webinars, and resources for small business (Daley, 2020). If a company is using Pinterest as a service for marketing purposes, then there should be no reason not to use the service during the workday. But if the service is being used for personal reasons then there should be rules set in place to mitigate these practices since an employee would be utilizing the company’s resources and time. To help the employee understand what is required of them during working hours, Padgett-Beale can implement a social media policy that spells out what is required of employees and the using of social media for work and personal objectives (Bouman, 2020).
Sehl, K. (2019, December 10). How to Use Pinterest for Business: 8 Strategies You Need to Know. Retrieved April 22, 2020, from https://blog.hootsuite.com/how-to-use-pinterest-for-business/
Daley, R. (2020, January 24). The Ultimate Pinterest Marketing Guide: How to Improve Your Reach and Promote Your Brand. Retrieved April 22, 2020, from https://neilpatel.com/blog/ultimate-pinterest-marketing-guide/
Bouman, J. (2020, April 7). Need Social Media Policy Examples? Here Are 7 Solid Inspiring Samples. Retrieved April 22, 2020, from https://everyonesocial.com/blog/need-sample-social-media-policies-here-are-7-to-inspire-yours/