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MRKT 310 Week 5 Discussion Question Topic 3

TOPIC 3 – Product Lifecycle

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Pick one of the following products and identify which stage of the life cycle you believe it is in and why. You don’t need to do research; just use your personal experience and judgment. You may want to check out the product’s website. Then, identify what marketing strategies need to be done to the marketing mix based on the stage you selected. 

  1. Apple iWatch 
  2. Kellogg All-Bran cereal
  3. Crest Complete toothpaste
  4. Ford Focus automobile
  5. Häagen-Dazs ice cream
  6. Libby Sweet Peas canned vegetables
  7. Rolling Barn Door Hardware by CSH
  8. Beyond Meat Chicken Free Strips

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