respond to discussion post and 2 replies

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Respond to the following discussion post and 2 replies: Will provide other students posts to reply to

Read the article regarding investment and Urban Outfitters

Urban Outfitters and Anthropologie have experienced recent drops in share value. In a recent article written by Erin Arvedlund (Philadelphia Inquirer, July 31, 2017, pp. D1 and D2), it was stated, “Urban’s share price has fallen about 30 percent year-to-date, more than those of other apparel stores. The main reasons include pressure from other e-commerce sites…and lower brick-and-mortar stores traffic; weaker than expected promotions; and poor first-quarter earnings and sales….”

Post a clear and logical response to the following, providing specific examples to support your answers. Must provide references.

  • As a strategic thinker and planner, what might you recommend to the CEO of Urban Outfitters as a means to “right the ship” over in the short-term and in the long-term?

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